A tiktok shop creator is responsible for overseeing the day-to-day operations of a brand’s TikTok Shop, including product listing, content strategy, influencer collaborations, live stream management, analytics monitoring, and overall sales optimization on the platform, aiming to maximize revenue and customer engagement through effective utilization of TikTok’s unique features and shopping functionalities. 

Key responsibilities may include:

• Developing and executing tiktok shop creator strategy:Creating a comprehensive plan to leverage TikTok’s features for sales growth, including product selection, pricing, and content calendar aligned with brand identity. 
• Product listing and management:Ensuring accurate product information, high-quality visuals, and seamless listing process on the TikTok Shop. 
• Content creation and curation:Collaborating with content creators to produce engaging video content showcasing products, utilizing trends and challenges to drive reach. 
• Influencer marketing:Identifying and managing collaborations with relevant TikTok influencers to promote products and generate buzz. 
• Live stream management:Planning and executing live shopping events, interacting with viewers, and offering exclusive deals. 
• Analytics and reporting:Tracking key metrics like impressions, engagement, conversion rates, and sales performance to identify areas for improvement. 
• Affiliate program management:Building and managing an affiliate network to drive additional sales through partner creators. 
• Customer service:Responding to customer inquiries and addressing concerns related to orders and product information. 
• Product Research & Sourcing : include customer surveys, interviews, focus groups, competitive analysis, usability testing, market trend analysis, and data mining